Blog

Love it or hate it, digital marketing is here to stay. It even used the pandemic to come into its own and was arguably the main way a lot of businesses continued to promote themselves and stay afloat throughout the lockdowns.

R and Marketing have a reputation for being very social industries when compared to others, and there is a reason for that! The communications industry has long been associated with evening functions, coffee catch ups and exclusive events; however when the pandemic began, everything became quite different. 

Leaving university and not knowing which direction to take with your career is one of the most common feelings shared amongst students. If you’re a recent graduate, don’t feel like you are alone in not knowing what you want to do at this stage.

Before you start to think about your plan for pitching a campaign, there are a number of questions you and your media agency need to ask yourselves...

You’re probably aware that earlier this week someone at Facebook accidentally tripped over the plug to the social media giant’s servers, rendering three of the biggest social platforms and one of the biggest virtual reality platforms completely unusable. 

a marketing plan is to meet whatever objectives it sets out to achieve and ultimately convert customers, if it does this then it can be considered to be successful.

Abby Beckley joined the Gallium Ventures team as a Marketing Account Manager having come from a strategic marketing background, with plenty of communications experience.

Exciting times as we grow as an organisation, we are therefore delighted to welcome Patricia to the Gallium Ventures family.