Blog

Here you will find our thoughts, research and musings on all things PR, marketing and beyond.

The Evolution of FemTech

Despite being almost precisely half of the global population, the concept of technology specifically for women is — shockingly — a relatively new field. Tracking periods and fertility planning are the most common applications associated with femtech. But now, with the original femtech startups turning into profitable fast-growth businesses, we’re seeing...

CES 2023: The importance of government support for startups

In preparation for CES 2023, Gallium Ventures supported promising Japanese startups to get ready for the influential technology showcase, Showstoppers, thanks to the encouragement of their government-related organization JETRO. The responsibility a government has to support entrepreneurs within their region is an ever-evolving picture. Various countries are taking their support...

Gallium Ventures' best things of 2022

2022 has brought a time of uncertainty with ups and downs for many. However, at Gallium we believe it is important to recognise and shine a light on the good things when possible, so we have put together a list of some of the best creations and/or uses of tech...

CES 2022 Sign outside of the Las Vegas Convention Center

5 top tips for raising your profile at CES

CES is the biggest consumer tech event of the year so whether you’re exhibiting or attending, ensuring your brand gets off to a flying start for 2023 is crucial.

Gallium Ventures wins PRCA Best Apprenticeship Employer

Last night Gallium Ventures won the highly coveted category of Best Apprenticeship Employer at the PRCA’s PR Internships and Apprenticeships Awards.

Blockchain enters the streaming industry

For more than a decade now, we have been in an era of digital transformation. Entire industries and services now not just exist, but thrive — many of which didn’t exist even 10 years ago, or were at least in their infancy. The music industry has seen a major upheaval. ...

Photograph of various real crypto coins on a black background

Crypto 101: drawing a parallel between DeFi and TradFi

If you just read the headlines, you would be forgiven for thinking that crypto is unsafe, a scam, or a mixture of the above. Perhaps it’s the volatility that catches your eye — how it makes people rich one day, and wipes them out the next. Or, maybe Elon Musk said something about a memecoin.

What a Whopper of a pregnancy craving

To celebrate Germany’s Mother’s Day, this year, Burger King Berlin launched a rather questionable menu honouring the weird and wonderful cravings that some mothers experience during pregnancy. We wanted to understand just how representative these claims of cravings actually are and shed some light on the reality behind the campaign.