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Large-language model (LLM) powered generative AI offers a complete sea-change in the discovery game. It isn’t a simple need to up the game; it’s a completely new playing field, one where PR will be the central player.

AI isn’t exactly a new thing when it comes to video games, for the longest time some rudimentary form of artificial intelligence has been used, from storing and generating patterns to programming the way enemies and NPC’s react to player movements, providing a more compelling gameplay experience. As this technology...

A hallway at the tech event CES showing a large sign with the letters "CES". There's a balcony walkway full of event attendees. The image also overlooks the hall below which is also full of attendees.

The Consumer Electronic Show (CES) kicks off at the start of each year and looks at the future of technology and the tech industry, showcasing what could soon become a part of our lives in the next couple of years. But what trends shaped this year’s event? And was it...

With most of the major tech companies hedging their bets on Artificial Intelligence (AI), we’re set to see a future where this technology is at the forefront of innovation; but at what cost? As this area of tech is coming out of its infancy, we’re starting to see the impact...

In the ever-evolving landscape of the tech industry, some companies become household names, shaping the way we live and work. However, as time marches on, the fate of these once-innovative firms takes unexpected turns. Today, let’s take a nostalgic journey through the trajectories of three tech companies that once captured...

Any IPO is a major moment in time for a brand. But for Reddit, the upcoming IPO means so much more, to so many more. Predictions often say that what happens on 21 March is a litmus test. Not just for the value of challenger, loss-making, advertising-based social media companies,...

Facebook is 20 years old. Feel old yet? I suppose that depends on whether you still actively use Facebook or not… I digress. The social network that has since dominated the globe has two decades of history under its belt and during that time has managed to influence a lot...

It’s been a dramatic year for the music industry. We’re proud to have played a part in shaping some of the biggest conversations currently happening. From new economic models and tackling streaming fraud, to promoting the role of monetizing lyrics to create new revenue streams (on which we have scored...

Economic headwinds have forced the hand of many consumer tech brands to refocus their strategies to ensure they can deliver shareholder value, or even simply remain viable. At the same time, recent “shock” rises in inflation are hitting consumers hard, potentially creating a lose-lose scenario.  The music industry is also...

After months of rumours, Apple has finally unveiled its foray into the Augmented & Virtual Reality (AR & VR) world, and while companies like Meta and Microsoft might be sitting there like a shocked Pikachu, the Internet has done what the Internet does best and created some of the most...

Later this month, the highly anticipated Google I/O event takes place.  Google I/O is an annual developer conference held by Google. It launched in 2008 and has since become one of the biggest tech events of the year, attracting thousands of attendees from all over the world. The conference is...

April is Earth Month, with Earth Day taking place on 22nd April, comes to an end it is important to reflect on the impact of our daily lives on the environment and what we can do to lessen this negative impact. The consumer technology industry has a significant role to...

Gaming has come a long way from the days of Pong and Space Invaders. Today’s video games are immersive, interactive experiences that allow players to explore richly detailed worlds and interact with other players from around the globe. But the gaming industry is constantly evolving, driven by advances in technology...

As we think of the way technology will evolve to meet society’s growing needs, we can’t help but address the substantial issue of our aging populations. Through what we at Gallium Ventures call ‘GreyTech’, older people will be able to utilise tech to combat many of the difficulties they are...

Whether you’re an artist, label, DSP, tech player, or publisher: 2023 is shaping up to be a potentially significant one, as we see major trends from last taking hold, and new ones emerge. Here’s a few trends we are tracking that could play out in 2023. AI and music converge...

Despite being almost precisely half of the global population, the concept of technology specifically for women is — shockingly — a relatively new field. Tracking periods and fertility planning are the most common applications associated with femtech. But now, with the original femtech startups turning into profitable fast-growth businesses, we’re seeing...

For more than a decade now, we have been in an era of digital transformation. Entire industries and services now not just exist, but thrive — many of which didn’t exist even 10 years ago, or were at least in their infancy. The music industry has seen a major upheaval. ...

Photograph of various real crypto coins on a black background

If you just read the headlines, you would be forgiven for thinking that crypto is unsafe, a scam, or a mixture of the above. Perhaps it’s the volatility that catches your eye — how it makes people rich one day, and wipes them out the next. Or, maybe Elon Musk said something about a memecoin.

Seventy years is a lifetime. For many, they will have had several jobs and retired. But for Her Majesty Queen Elizabeth II, the upcoming Platinum Jubilee marks seven decades in just the single job.

If you were to see a headline stating that eight out of 23 UK unicorns are founded by minority ethnic people, then you could be forgiven for assuming that this is a fantastic sign of progress for diversity and representation in business. Yet a deeper dive into this data paints a different picture. The first reveal is that none of the eight have been founded by Black people. The second is that none of the founders are women. 

Meta Worms featuring one of the proposed Worms-themed NFTs called Colonel.

You’d think Non-Fungible Tokens (NFTs) and gaming would go hand-in-hand as most games nowadays already have in-game stores to purchase virtual items. Yet right now, the relationship between the two has been rocky, to say the least. 

It is wonderful to see new and emerging femtech startups, it feels like an exciting time for the space and it is definitely long overdue. Interest in the industry is definitely on the rise as global VC investment crossed the 1 billion mark in 2021.

The education sector is often called out due to its difficulty to implement change - whether that is because institutions have legacy systems in place, don’t have the time it takes to adopt new technologies, or the affordability aspect. The sector needs to change its image as “stuck in the past”, but thankfully there are tangible steps it can take to get there.

There are many steps to creating and manufacturing a sustainable product but ultimately it starts with one important thing: materials. While many plastics can be recycled today, a sustainable, eco-friendly product is more than just how it can be disposed of by the end consumer when it reaches its end...

In 2019 companies founded solely by women earned 2.8% of the total capital invested in venture-backed startups in the US making fighting for a place in the male-dominated tech scene one of the toughest challenges for feminism. However, the growth of entrepreneurs, companies and products describing themselves as “FemTech” sheds...

CES 2020 is here and we’re all set to bathe in neon lights, the joyous sound of slot machines, and of course the seemingly endless maze of consumer technology. But what can we expect from the first CES of a new decade? One of the first major stand out keynotes...

Here at Gallium Ventures, we are incredibly excited to say we won the 2019 Best New Agency category at the UK Agency Awards. Just a week after our 1st birthday we went along to the UK Agency Awards, our first awards as Gallium Ventures. We were particularly excited because our...

With just a month to go, we are in IFA mode at Gallium HQ helping our partners get the best bang for their buck both in terms of press meetings and partner bookings. As IFA consists of over 161,200 square meters of show floor space, for around 1,814 exhibitors, you...

With over 50,000 people from around the world descending on London Tech Week, Prime Minister Theresa May launched the five day event in celebration of the city’s blooming technology sector. Celebrating the sixth year promoting innovation in technology, London was awash with (slightly damp from the downpour) leaders in the...