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Brand/Consumer PR Creative/Campaigns

Flo Health (Series C)

Celebrating milestone moments for the company and how this will impact an underserved industry

Flo Health is the #1 women’s health app worldwide and holding this position requires continuous innovation to better serve women’s health needs and work towards the mission of improving women’s health knowledge and support globally. In July 2024, Flo completed a series C funding round and secured a significant $200M+ investment, propelling them to Unicorn status and helping them to expand their services to billions of women worldwide. 

The importance of this investment and what it means for the women’s health industry was not lost on Flo and it trusted Gallium, its long-standing PR partner, to spread global awareness of this news along with its impact for women’s health and the wider industry as an important part of the ongoing PR campaign. Gallium knew that in order to make a big splash it required a unique strategy, tailoring stories to vertical audiences and recommending a joint exclusive and embargoed outreach of the news ahead of launch. Through strong and trusted media relations the strategy paid off resulting in wall to wall global media coverage across national, tech, and trade media ranging from Bloomberg, The Times, TechCrunch, to Future Fem Health, with references to the news still being made over a year on. 

Our team are experts in helping you shout about your big wins. So, tell us about your upcoming milestone moments and ask what we can do to help you elevate your news at .

  • Client

    Flo Health

  • Coverage Highlights

    Bloomberg, The Times, TechCrunch, Future Fem Health

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